Our strategy was first outlined by our CEO, Dimitri de Vreeze at our Capital Markets Day presentation in 2024. The dream was to build a new and unique company that would not just compete in the market but redefine it. In 2025, we continued to execute that five-phase strategy, making progress in innovation, in how we serve our customers, in unlocking synergies, and in building a stronger and more connected company.
AI
Artificial Intelligence
Business Partners
Business Partners enable excellence and efficiency, by partnering with the Group and the Business Units, helping them to deliver on their ambitions, serve their customers. In addition, the Business Partners will drive excellence with shared centers of expertise, to bring differentiated capabilities to our company.
HR
Human Resources
SDG
Sustainable Development Goal
Safety, Health and Environment (SHE)
Our policy is to maintain business activities and produce products that do not adversely affect safety or health, and that fit with the concept of sustainable development. The company does this by setting the following objectives: to provide an injury-free and incident-free workplace; to prevent all work-related disabilities or health problems; to control and minimize the risks associated with our products for their whole life cycle and to choose production processes and products such that the use of raw materials and energy is minimized; to evaluate and improve our practices, processes and products continuously in order to make them safe and acceptable to its employees, the customers, the public and the environment.
